LTTS Rebranding (2026 Indigo Design Award)
Led phase-2 evolution of the LTTS design system, improving scalability and cross-platform consistency. Recognised for excellence in systematic brand implementation.
Design Leadership
- Led design production for the large-scale website launch for Intuitive, delivering 800+ assets and 60+ templates while improving turnaround time and cross-functional collaboration.
- Led the design system iLink Digital, establishing scalable UI patterns and ensuring consistency across brand and product touchpoints.
- Leading the launch for Bitwise and working on their brand revamp.
Design Systems
- Built foundational design system and brand elements Axtria, enabling reusable UI components and improving design-to-development alignment.
- Cut handoff time by 10% and improving development efficiency by 5% with design systems for TerraPay.
- Contributed to Orion Innovation, HTC Global, Korcomptenz, C5i, Alpphatron Capital and several other brand's design systems, improving scalability and consistency across digital products.
Platform & Product UX
- Designed platform for Fulkrum Migration Agent, improving task visibility and operational clarity.
- Delivered wireframes, high-fidelity UI, and prototypes for Blueverse AI Agent for LTI MindTree.
Pitches & Audits
Worked on several pitches and conducted UX and brand audits across multiple B2B clients, identifying experience gaps and improving digital consistency.